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Monday, July 14, 2008

IA, OH, MN, WI: Education advocacy group kicks off $5 million ad campaign

1:41 PM

Strong American Schools, which bills itself as a non-partisan public awareness group, began airing an ad today in seven states -- including three states covered by MidwestPolitics.com -- that urges more investment in the nation's public schools.

Here's more info from the group's press release:
The new ad campaign, One Nation Left Behind, will be running in 16 markets in seven states including: Colorado, Iowa, Missouri, Ohio, New Mexico, Virginia and Wisconsin, with a total expenditure of more than $5 million. Ads are also expected to run later this summer in Minnesota. Actress and children's book author Jamie Lee Curtis provides the voice of the ads that speak to Americans about the ominous state of America's public education system and urges them to become advocates for improving the country's schools. ...

To draw attention to America's sub-par education system, Strong American Schools has launched an advertising campaign, One Nation Left Behind, consisting of television, radio, print and online ads, in crucial states from now until November 2008. The ads will run in the following media markets, with a total expenditure of more than $5 million:
Midwestern markets to be targeted by the ads:

* Ohio: Cincinnati, Columbus, Dayton, Toledo
* Iowa: Des Moines and Cedar Rapids
* Wisconsin: Green Bay, Madison, Milwaukee
* Ads are also expected to run later this summer in Minnesota.

Read the full Strong American Schools press release

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