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Wednesday, July 30, 2008

OH, MI, WI, IA, MN: Prez ad spending at nearly $18 million so far

7:50 AM

A new advertising analysis finds that the presidential campaigns and the Republican National Commitee have spent a combined $17.9 million in TV ads so far in Ohio, Michigan, Wisconsin, Iowa and Minnesota.

Here's how the ad totals break down:
Ohio - $6.399 million
Michigan - $6.009 million
Wisconsin - $3.244 million
Iowa - $1.646 million
Minnesota - $647,000

Twelve of the top 20 local markets for ad spending -- and four of the top five -- are in states covered by MidwestPolitics.com. The Philadelphia market has seen the most ads at 3,311. But the next four, in order, are Detroit (2,870 ads), Cleveland (2,724), Grand Rapids (2,617) and Cincinnati (2,570).

The Midwest ad spending is part of a total of more than $50 million spent on general election ads so far. The analysis comes from the Wisconsin Advertising Project, using data compiled by TNS Media Intelligence Campaign Media Analysis Group.

See the press release for details

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